NH Website Development and Design Firm Specializing in Inbound Marketing
Thursday 1/11/18 it was Announced that Facebook Ads will, yet again, update their algorithm. This isn’t anything new to businesses. Facebook has previously made it more difficult for companies to get their organic posts in front of an audience, but... Keep Reading: Facebook Ads are Changing Again, What You Need to Know
Does this sound like your hospital website content publishing process? ALL of your hospital website content needs to be fed through one person who has to actually build the pages using an HTML editor which is a slow, time-consuming process and puts a... Keep Reading: Building a better hospital website with WordPress CMS
The first baby boomer is turning 65 this year! This is a group (80 million strong) that has lived and flourished in one of the most prosperous periods in US history. Technology advances continue to stagger our imaginations. But.....and there is... Keep Reading: Assisted Living, A State of Denial?
Social Media is on everyone’s radar. With hundreds of millions of users and growth at an astronomical rate, the Guilt Complex is rearing it’s ugly head. Keep Reading: 4 Should and Should Not’s for Hospital Social Media Marketing
It’s no secret that Social Media is here and here to stay. Hospitals face unique challenges and risks when it comes to social media, mostly having to do with privacy control and potential HIPPA violations. Social media outlets are where a very... Keep Reading: Practical Social Media Marketing Ideas for Hospitals
The way that online marketing is evolving these days, the tools and means for anyone to market online now exist. I was inspired this week after my regular visit with my family to our farm co-op in Stoddard NH. During the summer we visit the farm... Keep Reading: Social Marketing Ideas for NH Farmers
BE GENUINE AND HONEST WITH YOURSELF AND YOUR CUSTOMERS We all want to sell more product and make more money, but when it comes to Social Media the most important thing to remember is that your primary goal is to connect with PEOPLE. Keep Reading: Social Spam = Less Customers
Can one person change a corporate giant? I’m sure that Heinz was well aware of the shortcomings of their individual ketchup packets. Who hasn’t complained about them? But now we, yes “We the People”, have the capability and... Keep Reading: The power to command attention
This morning I read a report provided by Hubspot that since last July Facebook has grown by over half a million users a day! If you are looking to put that into prospective that is the equivalent to the city of Boston signing up for new accounts... Keep Reading: Facebook: 350 Million Users
Social Media is everywhere. The size of the network space that the major heavy weights in the Social Media Game currently occupy is easily in the hundreds of millions! Currently the three most popular networks are Facebook, Twitter, and LinkedIn (in... Keep Reading: Current State of Social Media
Why should I bother with social media? The simple reason is traffic. Beyond that, the real benefits of Social Media Marketing lie in the new ways you can make yourself available to your audience, customers and prospects by creating community around... Keep Reading: Social Media Marketing
Getting Ready for GDPR Security Requirements An important new online security compliance deadline is coming up—the GDPR (General Data Protection Regulation). The FirstTracks Marketing development team has been researching GDPR security requirements... Keep Reading: GDPR Security Requirements – What You Need to Know for Your E-commerce Website
Attention e-commerce merchants! If you’re not running abandoned cart emails for your online store, you’re leaving money on the table. Today’s consumers are busy, and the average abandoned cart rate for online shoppers is 70%. What are we talking... Keep Reading: Get Smart with Abandoned Carts
