Big news at FirstTracks Marketing. We are very excited to announce we are now a Silver Level WooExpert. We are now certified WooThemes and WooCommerce development experts! As of this writing there are only 15 companies in the entire world approved... Keep Reading: FirstTracks Marketing Is Now an Official WooCommerce Expert
Google is changing the rules again When you are the elephant of the search world you get to make the rules. Google is obviously that elephant. They released a new mobile ranking algorithm on April 21. Though some are referring to this as Mobilegeddon... Keep Reading: Is Your Site Mobile Friendly?
At FirstTracks our goal is to make our clients lives easier so they can focus on the most important parts of their business. Recently, our client, Curly Girl Design, was spending too much time keeping track of potential clients and where they were in... Keep Reading: Manage Your Prospects Smarter Using Streak CRM with MailChimp & Gmail
Really That Important? Is having your website responsive for mobile devices really that important? Or is it just a nice-to-have bone-throwing exercise for your customers? While sitting by the fire this past weekend with a millennial professional,... Keep Reading: Going Mobile, Make it Easy for Your Customers to Connect with You
The digital world is constantly changing. So, of course, our team is constantly working at staying up to date! We do everything we can to ensure we are on the cutting edge and able to provide clients with the best services possible. Philip Antonelli,... Keep Reading: FirstTracks Just Added Google & Bing Adwords Certifications
When the call comes to do potential work for a new client we start with “Why.” It’s not the only question but a good place to start. “Why” gets the business and those usually charged with communications to open up. We... Keep Reading: Asking the All-Important “Why” About Your Business
As December winds down and we get closer to Christmas and the new year, we wanted to take a moment to reflect on what was another exciting, challenging, and interesting year. We continued to grow as a team, had a few fun group outings, and enjoyed... Keep Reading: FirstTracks Marketing: A Look Back at 2014 and Ahead to 2015
So where's the EASY shopping now? It's online and it's booming. According to a recent Goldman Sach's report, eCommerce sales will grow in excess of 17 percent annually for the next three years. What's a business to do? Keep Reading: How to Make eCommerce Easy for Your Customers
Ecommerce is serious business. It's complicated and stressful at times but it's also very exciting and interesting. The best thing you can do for yourself and your store is to have a great framework and system behind your products. That way you can... Keep Reading: Top 5 Must-Have Items to Launch Your E-commerce Website
Wow. What a day yesterday was. The first day of the first ever WooCommerce conference was overall an excellent experience. It was a long day, but I got to meet a lot of wonderful people. I definitely learned some new things as well as got some great... Keep Reading: Top 5 Takeaways from WooCommerce Conference Day 1
This is an exciting time, albeit a bit on the early side for my liking but hey we do what we have to do to get better at our craft! As I sit in the concourse at Manchester Regional Airport in Manchester NH at 4:30am waiting to board my plane I am... Keep Reading: On my way to the WooCommerce Conference in SanFrancisco
As FirstTracks Marketing continues to grow along with our diverse grouping of ecommerce clients I thought it would be fun this morning to take a step back and put some numbers to what we have accomplished with the platforms we have built for our... Keep Reading: FirstTracks Marketing WooCommerce Client Websites Are Crushing It!