FirstTracks Marketing Year in Review 2017

Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

WOW what a year 2017 was, and what an amazing start the FirstTracks Marketing team is off to for 2018. We have been off to a fast a furious start this year, evidenced by the fact that it’s almost the end of February and I am just getting around... Keep Reading: Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

Hyo Silver Content Marketing Strategy

Content Marketing, Keyword Research Increases Traffic

As part of FirstTracks SEO and Content Marketing services we regularly analyze search patterns and keywords that bring new and returning visitors to our client’s websites. We research search volume on keyword variations and make content... Keep Reading: Content Marketing, Keyword Research Increases Traffic

WooCommerce Conference Day 2

WooCommerce Conference 2017 Day 2 Recap and Final Summary

Day 2 Quick Recap and Final Thoughts on WooCommerce Conference 2017 Well, that went by quick. This was FirstTracks Marketing’s third trip to WooCommerce Conference. We can 100 percent confirm that the WooCommerce team definitely upped its game... Keep Reading: WooCommerce Conference 2017 Day 2 Recap and Final Summary

Marketing Automation with SharpSpring

Marketing Automation Services: Now Silver Certified in SharpSpring

FirstTracks Marketing Is Silver Certified! Just recently our team became silver-level certified with industry-leading marketing automation provider SharpSpring. So what does that mean exactly? Well, for starters, it means that we have successfully... Keep Reading: Marketing Automation Services: Now Silver Certified in SharpSpring

FirstTracks Marketing Is Now an Agency Partner with WP Engine!

Meet Our Official Hosting Partner It’s no secret we build a lot of WordPress websites here at FirstTracks. But once they’re built, they all need to live somewhere. There are lots of choices when it comes to hosting your website. If you... Keep Reading: FirstTracks Marketing Is Now an Agency Partner with WP Engine!

Remarketing Strategies for Online Businesses

Remarketing Strategies Drive More Conversions

Are you remarketing? If not, you should be. Remarketing, also known as “retargeting” is more than another re-purposed marketing buzzword. Remarketing is the method of following up with website users around the web through digital... Keep Reading: Remarketing Strategies Drive More Conversions

Remarketing Strategies for Online Businesses

FirstTracks Team is Growing

Our team and skill sets are growing & improving We finished 2016 by consolidating all company activities in our Concord, NH headquarters.  As our busy year drew to a close we began looking for new talent to match our strong growth. The changes... Keep Reading: FirstTracks Team is Growing

FirstTracks Marketing Crushing Black Friday / Cyber Monday

FirstTracks Marketing Team Crushed Black Friday / Cyber Monday

The Holiday Shopping Season Is Here! The holidays are here and we just finished our latest round of Black Friday / Cyber Monday promotions with some of our e-commerce clients. We help all our clients plan out their strategies and budgets month to... Keep Reading: FirstTracks Marketing Team Crushed Black Friday / Cyber Monday

Modern Digital Marketing

Price Extensions Get a New Look In Google AdWords

Another AdWords update just in time for the holidays! Google has made another update to a new ad extension that many advertisers are still just getting into their accounts. Price extensions! Price extensions showcase a business’ individual... Keep Reading: Price Extensions Get a New Look In Google AdWords

First Tracks Marketing PPC Banner

Using New Affiliate Ad Extensions in Google AdWords

AdWords Affiliate Location Extensions Rolling Out Digital advertisers are now seeing new ad extensions in their AdWords accounts for “Affiliate Locations.” These new affiliate ad extensions seem to have come at just the right time, before... Keep Reading: Using New Affiliate Ad Extensions in Google AdWords

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Inspiration & Ideas

Google shopping advertising agency

Start Investing in Google Shopping

Looking for opportunities to attract more online business? Google Shopping (formerly known as product listing ads) has become an increasingly popular paid channel to entice shoppers. Text ads once dominated the paid search space, but now marketers... Keep Reading: Start Investing in Google Shopping

Updates Coming to Google Ads

Google held its annual Marketing Live Stream on July 10th. Didn’t have a chance to see it? Don’t worry. We’ve put together our top 5 takeaways from the event. #1 Responsive Search Ads The golden rule for search ads has always been to have three ads... Keep Reading: Updates Coming to Google Ads

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