Our team is excited to be implementing SMS marketing programs with Klaviyo. Learn how it all works and how easy it is to add to your campaign strategy. Keep Reading: SMS Marketing with Klaviyo
Tracking the performance of your website and marketing programs just got easier. The FirstTracks Marketing team runs dynamic multi-channel marketing programs for an array of clients. Our clients’ businesses each have unique goals and priorities... Keep Reading: FirstTracks Marketing is now a Databox Premier Partner
FirstTracks Marketing is Going Gold FirstTracks Marketing started 2021 by becoming a Klaviyo Silver Master Partner, and we are very proud to announce, only six months later, to be named a Klaviyo Gold Master Partner! Why do we continue to choose... Keep Reading: FirstTracks Marketing – Klaviyo Master Gold Partner
Black Friday / Cyber Monday used to be two huge single days, now Black Friday / Cyber Monday have been extended into practically a whole month of special deals and savings. Keep Reading: Crushing Black Friday / Cyber Monday!
2020 has been interesting and exciting for e-commerce marketers so far. The COVID-19 pandemic certainly has changed all our lives and brought many challenges for businesses. It’s forced all of us at FirstTracks, who are still working from home, to... Keep Reading: A Busy Summer for the FirstTracks Team!
Black Friday / Cyber Monday here we come! This is an exciting time of year for businesses. Black Friday, Cyber Monday and the Christmas buying season are well into full swing. Our team has been busy working with our clients prepping promotional... Keep Reading: Happy and Thankful for Amazing Clients and an Amazing Team.
Email is arguably the most effective marketing channel. It offers measurable results, personalization and targeting, and a high return on investment. How do you manage email campaigns? Keep Reading: Proud Certified MailChimp Agency Partner
FirstTracks headed to SharpSpring partners event FirstTracks is the first and, currently, only Gold level SharpSpring agency in New England, and we couldn’t pass up the chance to meet other marketers. If you aren’t familiar with SharpSpring, the... Keep Reading: SharpSpring Comes To Boston!
Every year during this annual marketing summit, Google broadcasts new and innovative ways for enhancing the company’s platforms. In 2019, the biggest struggle seems to be how to serve effective ads in an already advertising-heavy digital market. Ads... Keep Reading: Big Changes Coming to Google Ads
What Makes Marketing Certifications Standout? It seems like every software or platform today has its own certification or “degree” for its users to earn. But what does it mean for marketing companies that boast these certifications as credentials?... Keep Reading: Marketing Certifications: Sorting through the “fluff”
Attention e-commerce merchants! If you’re not running abandoned cart emails for your online store, you’re leaving money on the table. Today’s consumers are busy, and the average abandoned cart rate for online shoppers is 70%. What are we talking... Keep Reading: Get Smart with Abandoned Carts
WOW what a year 2017 was, and what an amazing start the FirstTracks Marketing team is off to for 2018. We have been off to a fast a furious start this year, evidenced by the fact that it’s almost the end of February and I am just getting around... Keep Reading: Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018