MailChimp Partner

Proud Certified MailChimp Agency Partner

Email is arguably the most effective marketing channel. It offers measurable results, personalization and targeting, and a high return on investment. How do you manage email campaigns? Keep Reading: Proud Certified MailChimp Agency Partner

Inbound Marketing Specialist

SharpSpring Comes To Boston!

FirstTracks headed to SharpSpring partners event FirstTracks is the first and, currently, only Gold level SharpSpring agency in New England, and we couldn’t pass up the chance to meet other marketers. If you aren’t familiar with SharpSpring, the... Keep Reading: SharpSpring Comes To Boston!

Big Google Ad Changes Coming in 2019

Big Changes Coming to Google Ads

Every year during this annual marketing summit, Google broadcasts new and innovative ways for enhancing the company’s platforms. In 2019, the biggest struggle seems to be how to serve effective ads in an already advertising-heavy digital market. Ads... Keep Reading: Big Changes Coming to Google Ads

FirstTracks Marketing Certifications

Marketing Certifications: Sorting through the “fluff”

What Makes Marketing Certifications Standout? It seems like every software or platform today has its own certification or “degree” for its users to earn. But what does it mean for marketing companies that boast these certifications as credentials?... Keep Reading: Marketing Certifications: Sorting through the “fluff”

Abandoned Cart Solutions

Get Smart with Abandoned Carts

Attention e-commerce merchants! If you’re not running abandoned cart emails for your online store, you’re leaving money on the table. Today’s consumers are busy, and the average abandoned cart rate for online shoppers is 70%. What are we talking... Keep Reading: Get Smart with Abandoned Carts

FirstTracks Marketing Year in Review 2017

Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

WOW what a year 2017 was, and what an amazing start the FirstTracks Marketing team is off to for 2018. We have been off to a fast a furious start this year, evidenced by the fact that it’s almost the end of February and I am just getting around... Keep Reading: Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

FirstTracks Marketing Crushing Black Friday / Cyber Monday

FirstTracks Marketing Team Crushed Black Friday / Cyber Monday

The Holiday Shopping Season Is Here! The holidays are here and we just finished our latest round of Black Friday / Cyber Monday promotions with some of our e-commerce clients. We help all our clients plan out their strategies and budgets month to... Keep Reading: FirstTracks Marketing Team Crushed Black Friday / Cyber Monday

Streak CRM for GMAIL

Manage Your Prospects Smarter Using Streak CRM with MailChimp & Gmail

At FirstTracks our goal is to make our clients lives easier so they can focus on the most important parts of their business. Recently, our client, Curly Girl Design, was spending too much time keeping track of potential clients and where they were in... Keep Reading: Manage Your Prospects Smarter Using Streak CRM with MailChimp & Gmail

Please be Quiet

I like listening and that’s interesting coming from someone who also loves to talk. Still working on the listening thing and being in a profession (marketing & business strategy) that has more than it’s share of talkers, I can say we... Keep Reading: Please be Quiet

Added Pinterest to Your Website Yet?

Wait, what the heck is Pinterest exactly and why should I care? A valid question, one I found myself asking a few weeks back, it seems like there is always another “hot” social media site springing up somewhere that is going to suck even... Keep Reading: Added Pinterest to Your Website Yet?

Brand Plan Consultation

Getting the Brand Plan together A client who is developing a new company came to FirstTracks Marketing’s President Greg Connolly to get their brand plan in shape. Why? Isn’t it OK to hit the ground running with all the great tools like... Keep Reading: Brand Plan Consultation

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Inspiration & Ideas

MailChimp Partner

Proud Certified MailChimp Agency Partner

Email is arguably the most effective marketing channel. It offers measurable results, personalization and targeting, and a high return on investment. How do you manage email campaigns? Keep Reading: Proud Certified MailChimp Agency Partner

Inbound Marketing Specialist

SharpSpring Comes To Boston!

FirstTracks headed to SharpSpring partners event FirstTracks is the first and, currently, only Gold level SharpSpring agency in New England, and we couldn’t pass up the chance to meet other marketers. If you aren’t familiar with SharpSpring, the... Keep Reading: SharpSpring Comes To Boston!

Our Certifications

Verified WooExpert
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Bing Partner
FirstTracks Marketing is New England's First SharpSpring Gold Certified Partner
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WP Engine Advanced Agency Partner
FirstTracks Marketing is a Call Rail Agency Partner