Is your website suffering from visibility decay?

Optimize your website to avoid visibility decayGoing to the dentist is NOT one of my favorite things to do. Today was my scheduled 6 month check up and as I sat in the chair this got me thinking about many of the companies regularly see online that tend to handle their website content and optimization efforts the same way they treat 6 month check ups at the dentist. read more »

Want to be the wet baby?

Picture of a wet babyIn my previous business life I lived in the world of manufacturing just as industries were moving to Asia. In my industry the manufacturing was first in the US, then Korea which had the right raw materials and labor costs, then in an instant it all moved to China. read more »

Inbound Marketing Book Review

Inbound Marketing Book Cover“Ten years ago, your marketing effectiveness was a function of the width of your wallet. Today, your marketing effectiveness is a function of the width of your brain.” – Brian Halligan CEO of Hubspot

This is one of lines from Inbound Marketing: Get Found Using Google, Social Media and Blogs that really stuck with me the whole way through. read more »