As December winds down and we get closer to Christmas and the new year, we wanted to take a moment to reflect on what was another exciting, challenging, and interesting year. We continued to grow as a team, had a few fun group outings, and enjoyed... Keep Reading: FirstTracks Marketing: A Look Back at 2014 and Ahead to 2015
Through the years, we’ve worked with plenty of online payment processing gateways for our clients’ e-commerce stores, subscription sites, or event tickets. What most people don’t realize is that integrating a website with a good... Keep Reading: Our Top Pick for Online Payment Processing
So where's the EASY shopping now? It's online and it's booming. According to a recent Goldman Sach's report, eCommerce sales will grow in excess of 17 percent annually for the next three years. What's a business to do? Keep Reading: How to Make eCommerce Easy for Your Customers
Ecommerce is serious business. It's complicated and stressful at times but it's also very exciting and interesting. The best thing you can do for yourself and your store is to have a great framework and system behind your products. That way you can... Keep Reading: Top 5 Must-Have Items to Launch Your E-commerce Website
Wow. What a day yesterday was. The first day of the first ever WooCommerce conference was overall an excellent experience. It was a long day, but I got to meet a lot of wonderful people. I definitely learned some new things as well as got some great... Keep Reading: Top 5 Takeaways from WooCommerce Conference Day 1
This is an exciting time, albeit a bit on the early side for my liking but hey we do what we have to do to get better at our craft! As I sit in the concourse at Manchester Regional Airport in Manchester NH at 4:30am waiting to board my plane I am... Keep Reading: On my way to the WooCommerce Conference in SanFrancisco
As FirstTracks Marketing continues to grow along with our diverse grouping of ecommerce clients I thought it would be fun this morning to take a step back and put some numbers to what we have accomplished with the platforms we have built for our... Keep Reading: FirstTracks Marketing WooCommerce Client Websites Are Crushing It!
I’ve managed three different WordPress websites in my marketing career, and now I get to play around in my fourth, the FirstTracks website. I’ve never built a website myself and I’ve always hired professionals. Each site was built for me... Keep Reading: The Not-So-Easy Ease of WordPress Websites
You need website help, but who do you call? How do you know you’re speaking to the real deal? Lately, it seems like we’ve been doing a lot of WordPress janitorial work (cleaning up other developer’s messes!). Hiring a website... Keep Reading: 5 Keys to Knowing Your WordPress Website Developer Knows Their Stuff
This past August we were contacted by the Newton Massachusetts business, Curly Girl Designs. They were having some challenges with their current WordPress ecommerce solution powered by WP-Ecommerce and they were fed up with the poor performance and... Keep Reading: Making Ecommerce Sites Work Better With Woocommerce
Brute force attacks on WordPress websites are becoming very common these days. You may or may not have heard about these kinds of attacks, but if you have a WordPress website, you need to protect your site against them. Why? Because if you... Keep Reading: How To Protect Your WordPress Site from Brute Force Attacks
What is an Affiliated Woothemes Wooworker? Becoming an affiliated wooworker means that Woothemes has recognized all of the great Woothemes WordPress website theme customization and design work we have put together over the past two years. We are... Keep Reading: It’s Official, FirstTracks is now an Affiliated Woothemes Wooworker!