Email is arguably the most effective marketing channel. It offers measurable results, personalization and targeting, and a high return on investment. How do you manage email campaigns? Keep Reading: Proud Certified MailChimp Agency Partner
Tag: Online Marketing
2019 is off to an amazing start for our team and our clients!
Our team is amazing 2019 is off to an exciting start for the crew here at FirstTracks Marketing. We’ve charged into the new year with bigger growth goals than ever for our eCommerce and lead generation clients. We also have several new website... Keep Reading: 2019 is off to an amazing start for our team and our clients!
Black Friday & Cyber Monday Gobble Up Holiday Sales
Quick eCommerce 2018 Facts & Trends Thanksgiving Day was the fastest growing online sale day of the year with a 28% growth. Largest Black Friday online sales in retail history with $6.22 billion in sales (23% up since last year). Biggest issue... Keep Reading: Black Friday & Cyber Monday Gobble Up Holiday Sales
Voice Search: The Next Wave of SEO
Voice-prompted searches continue to gain ground with the internet. Ever since voice- activated assistants such as Siri, Cortana, and Alexa came to be, searches performed by voice commands have surged. By 2020, it’s projected that voice search will... Keep Reading: Voice Search: The Next Wave of SEO
Marketing Certifications: Sorting through the “fluff”
What Makes Marketing Certifications Standout? It seems like every software or platform today has its own certification or “degree” for its users to earn. But what does it mean for marketing companies that boast these certifications as credentials?... Keep Reading: Marketing Certifications: Sorting through the “fluff”
Understanding The Language of Marketing Automation | A Free PDF
Download our free PDF for a thorough walk-through of modern automation terms, complete with explanations and examples. This guide will help you not only understand the components of marketing automation, but also will help you and your agency... Keep Reading: Understanding The Language of Marketing Automation | A Free PDF
SharpSpring Updates and Improvements
SharpSpring continues to evolve its automated marketing platform with significant updates and improvements. New GDPR-compliance tools and better functionality to Visual Workflow, Smart Mail, and social calendars are just the beginning. Don't miss out... Keep Reading: SharpSpring Updates and Improvements
GDPR Security Requirements – What You Need to Know for Your E-commerce Website
Getting Ready for GDPR Security Requirements An important new online security compliance deadline is coming up—the GDPR (General Data Protection Regulation). The FirstTracks Marketing development team has been researching GDPR security requirements... Keep Reading: GDPR Security Requirements – What You Need to Know for Your E-commerce Website
Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018
WOW what a year 2017 was, and what an amazing start the FirstTracks Marketing team is off to for 2018. We have been off to a fast a furious start this year, evidenced by the fact that it’s almost the end of February and I am just getting around... Keep Reading: Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018
Content Marketing, Keyword Research Increases Traffic
As part of FirstTracks SEO and Content Marketing services we regularly analyze search patterns and keywords that bring new and returning visitors to our client’s websites. We research search volume on keyword variations and make content... Keep Reading: Content Marketing, Keyword Research Increases Traffic
Facebook Ads are Changing Again, What You Need to Know
Thursday 1/11/18 it was Announced that Facebook Ads will, yet again, update their algorithm. This isn’t anything new to businesses. Facebook has previously made it more difficult for companies to get their organic posts in front of an audience, but... Keep Reading: Facebook Ads are Changing Again, What You Need to Know
FirstTracks Marketing Team Crushed Black Friday / Cyber Monday
The Holiday Shopping Season Is Here! The holidays are here and we just finished our latest round of Black Friday / Cyber Monday promotions with some of our e-commerce clients. We help all our clients plan out their strategies and budgets month to... Keep Reading: FirstTracks Marketing Team Crushed Black Friday / Cyber Monday
