Responsive Website Design

Going Mobile, Make it Easy for Your Customers to Connect with You

Really That Important? Is having your website responsive for mobile devices really that important? Or is it just a nice-to-have bone-throwing exercise for your customers? While sitting by the fire this past weekend with a millennial professional,... Keep Reading: Going Mobile, Make it Easy for Your Customers to Connect with You

ecommerce system must have

Top 5 Must-Have Items to Launch Your E-commerce Website

Ecommerce is serious business. It's complicated and stressful at times but it's also very exciting and interesting. The best thing you can do for yourself and your store is to have a great framework and system behind your products. That way you can... Keep Reading: Top 5 Must-Have Items to Launch Your E-commerce Website

Woocommerce Bulk Ordering Sales Results

FirstTracks Marketing WooCommerce Client Websites Are Crushing It!

As FirstTracks Marketing continues to grow along with our diverse grouping of ecommerce clients I thought it would be fun this morning to take a step back and put some numbers to what we have accomplished with the platforms we have built for our... Keep Reading: FirstTracks Marketing WooCommerce Client Websites Are Crushing It!

FirstTracks Website Design Process

The Not-So-Easy Ease of WordPress Websites

I’ve managed three different WordPress websites in my marketing career, and now I get to play around in my fourth, the FirstTracks website. I’ve never built a website myself and I’ve always hired professionals. Each site was built for me... Keep Reading: The Not-So-Easy Ease of WordPress Websites

Philip Antonelli and Sarah Kossayda

Look Who’s Joined the FirstTracks Marketing Team!

So what’s a NH interactive marketing agency to do when confronted with the juggernaut that is the 21st century? You go find the expert talent that you and your clients not only need, but require. I love surrounding myself with talented... Keep Reading: Look Who’s Joined the FirstTracks Marketing Team!

FirstTracks Marketing WordPress Experts

5 Keys to Knowing Your WordPress Website Developer Knows Their Stuff

You need website help, but who do you call? How do you know you’re speaking to the real deal? Lately, it seems like we’ve been doing a lot of WordPress janitorial work (cleaning up other developer’s messes!). Hiring a website... Keep Reading: 5 Keys to Knowing Your WordPress Website Developer Knows Their Stuff

FirstTracks Marketing Woocommerce Conversion Specialists

Making Ecommerce Sites Work Better With Woocommerce

This past August we were contacted by the Newton Massachusetts business, Curly Girl Designs. They were having some challenges with their current WordPress ecommerce solution powered by WP-Ecommerce and they were fed up with the poor performance and... Keep Reading: Making Ecommerce Sites Work Better With Woocommerce

Official WooThemes Woo Worker

It’s Official, FirstTracks is now an Affiliated Woothemes Wooworker!

What is an Affiliated Woothemes Wooworker? Becoming an affiliated wooworker means that Woothemes has recognized all of the great Woothemes WordPress website theme customization and design work we have put together over the past two years. We are... Keep Reading: It’s Official, FirstTracks is now an Affiliated Woothemes Wooworker!

4 Quick Tips and Must Have Tools For New CMS Users

My job here at FirstTracks Marketing presents me with the opportunity to build WordPress and Joomla CMS websites for many diverse clients in industries such as Education, Assisted Living, Health Care, High Tech, and many more. But want to know the... Keep Reading: 4 Quick Tips and Must Have Tools For New CMS Users

Business Challenges First, Technology Second. How A Great Website Gets Made

The way we build our websites is cool and all but it’s not about HOW we do things it’s about the WHY…. At FirstTracks Marketing we are business people who also happen to be very good at website design and development. Our process... Keep Reading: Business Challenges First, Technology Second. How A Great Website Gets Made

Top 10 Must Have WordPress Plugins You Can’t Live Without

For every single website we create using WordPress we have a set suite of plugins that we always use. Since we started developing with WordPress over 3 years ago there have been lots of plugins that we tested and used in our site and our... Keep Reading: Top 10 Must Have WordPress Plugins You Can’t Live Without

FirstTracks WordPress Ecommerce Integration for Fisher’s Tudor House a HUGE Success

2012 was the craziest, busiest and most exciting year yet for FirstTracks Marketing Group. We have had the opportunity to work with some excellent businesses of all shapes and sizes. One of the exciting additions to our agency this year was being... Keep Reading: FirstTracks WordPress Ecommerce Integration for Fisher’s Tudor House a HUGE Success

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Inspiration & Ideas

MailChimp Partner

Proud Certified MailChimp Agency Partner

Email is arguably the most effective marketing channel. It offers measurable results, personalization and targeting, and a high return on investment. How do you manage email campaigns? Keep Reading: Proud Certified MailChimp Agency Partner

Inbound Marketing Specialist

SharpSpring Comes To Boston!

FirstTracks headed to SharpSpring partners event FirstTracks is the first and, currently, only Gold level SharpSpring agency in New England, and we couldn’t pass up the chance to meet other marketers. If you aren’t familiar with SharpSpring, the... Keep Reading: SharpSpring Comes To Boston!

Our Certifications

Verified WooExpert
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Bing Partner
FirstTracks Marketing is New England's First SharpSpring Gold Certified Partner
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WP Engine Advanced Agency Partner
FirstTracks Marketing is a Call Rail Agency Partner