Black Friday / Cyber Monday here we come! This is an exciting time of year for businesses. Black Friday, Cyber Monday and the Christmas buying season are well into full swing. Our team has been busy working with our clients prepping promotional... Keep Reading: Happy and Thankful for Amazing Clients and an Amazing Team.
FirstTracks launches three new WordPress / WooCommerce e-commerce websites! It’s been a busy year here at FirstTracks Marketing! As we get ready to hunker down and kill it for our e-commerce clients this holiday season, I wanted to share some... Keep Reading: More E-commerce Websites Launched!
Meeting WooCommerce experts from all over the world! This past February, because there was no WooCommerce conference, Jonathan Martin from CoolBlue Web decided to pull together other official WooExperts from around the world for a WooCommerce... Keep Reading: WooCommerce Agency Mastermind Conference 2019
Our team is amazing 2019 is off to an exciting start for the crew here at FirstTracks Marketing. We’ve charged into the new year with bigger growth goals than ever for our eCommerce and lead generation clients. We also have several new website... Keep Reading: 2019 is off to an amazing start for our team and our clients!
2018 was quite a year for the crew at FirstTracks Marketing! As we head into our 10th year of operation in 2019, we wanted to share a quick recap of some important moments as well as a preview of what’s to come for our team and our clients in 2019. Keep Reading: Quick 2018 Year in Review
Quick eCommerce 2018 Facts & Trends Thanksgiving Day was the fastest growing online sale day of the year with a 28% growth. Largest Black Friday online sales in retail history with $6.22 billion in sales (23% up since last year). Biggest issue... Keep Reading: Black Friday & Cyber Monday Gobble Up Holiday Sales
What Makes Marketing Certifications Standout? It seems like every software or platform today has its own certification or “degree” for its users to earn. But what does it mean for marketing companies that boast these certifications as credentials?... Keep Reading: Marketing Certifications: Sorting through the “fluff”
Getting Ready for GDPR Security Requirements An important new online security compliance deadline is coming up—the GDPR (General Data Protection Regulation). The FirstTracks Marketing development team has been researching GDPR security requirements... Keep Reading: GDPR Security Requirements – What You Need to Know for Your E-commerce Website
Attention e-commerce merchants! If you’re not running abandoned cart emails for your online store, you’re leaving money on the table. Today’s consumers are busy, and the average abandoned cart rate for online shoppers is 70%. What are we talking... Keep Reading: Get Smart with Abandoned Carts
WOW what a year 2017 was, and what an amazing start the FirstTracks Marketing team is off to for 2018. We have been off to a fast a furious start this year, evidenced by the fact that it’s almost the end of February and I am just getting around... Keep Reading: Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018
Day 2 Quick Recap and Final Thoughts on WooCommerce Conference 2017 Well, that went by quick. This was FirstTracks Marketing’s third trip to WooCommerce Conference. We can 100 percent confirm that the WooCommerce team definitely upped its game... Keep Reading: WooCommerce Conference 2017 Day 2 Recap and Final Summary
WordCamp Boston 2017 Is in the Books Many of the staff here at FirstTracks have been attending Boston WordCamp since the first year back in 2011. Since then our company and our team has grown. We have even given presentations at the event in 2013 and... Keep Reading: WordCamp Boston 2017 Thoughts & Takeways