Inbound Marketing Specialist

SharpSpring Comes To Boston!

FirstTracks headed to SharpSpring partners event FirstTracks is the first and, currently, only Gold level SharpSpring agency in New England, and we couldn’t pass up the chance to meet other marketers. If you aren’t familiar with SharpSpring, the... Keep Reading: SharpSpring Comes To Boston!

Inbound Marketing Specialist

New England’s Only SharpSpring Gold Partner Certified Agency!

Certified Marketing Automation Experts! SharpSpring is a CRM / marketing automation platform that allows our clients to automate emails, engage with prospective customers more personally, drive lead generation and ultimately increase sales. The team... Keep Reading: New England’s Only SharpSpring Gold Partner Certified Agency!

How Voice Search is Changing SEO

Voice Search: The Next Wave of SEO

Voice-prompted searches continue to gain ground with the internet. Ever since voice- activated assistants such as Siri, Cortana, and Alexa came to be, searches performed by voice commands have surged. By 2020, it’s projected that voice search will... Keep Reading: Voice Search: The Next Wave of SEO

FirstTracks Marketing Certifications

Marketing Certifications: Sorting through the “fluff”

What Makes Marketing Certifications Standout? It seems like every software or platform today has its own certification or “degree” for its users to earn. But what does it mean for marketing companies that boast these certifications as credentials?... Keep Reading: Marketing Certifications: Sorting through the “fluff”

Marketing Automation PDF

Understanding The Language of Marketing Automation | A Free PDF

Download our free PDF for a thorough walk-through of modern automation terms, complete with explanations and examples. This guide will help you not only understand the components of marketing automation, but also will help you and your agency... Keep Reading: Understanding The Language of Marketing Automation | A Free PDF

Monitor Changes to your Marketing latform

SharpSpring Updates and Improvements

SharpSpring continues to evolve its automated marketing platform with significant updates and improvements. New GDPR-compliance tools and better functionality to Visual Workflow, Smart Mail, and social calendars are just the beginning. Don't miss out... Keep Reading: SharpSpring Updates and Improvements

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Inspiration & Ideas

Eight critical business questions about you

8 Critical Questions About Our Business and Yours

Below are 8 questions that were posted almost 10 years ago by Seth Godin, one of my favorite marketing authors. I had originally answered these questions back in early 2010 in a blog post and thought it would be interesting to do it again 10 years... Keep Reading: 8 Critical Questions About Our Business and Yours

eCommerce Website Launches

More E-commerce Websites Launched!

FirstTracks launches three new WordPress / WooCommerce e-commerce websites! It’s been a busy year here at FirstTracks Marketing! As we get ready to hunker down and kill it for our e-commerce clients this holiday season, I wanted to share some... Keep Reading: More E-commerce Websites Launched!

Our Certifications

Verified WooExpert
Bing Partner
FirstTracks Marketing is New England's First SharpSpring Gold Certified Partner
WP Engine Advanced Agency Partner
FirstTracks Marketing is a Call Rail Agency Partner