The Twitter network is massive and millions of people use it every day to do research, get answers, connect with friends and monitor information. Here is a practical example of how I used Twitter for customer service. And how you could be using it to... Keep Reading: How Twitter Can Work for Assisted Living Facilities
Social Media is on everyone’s radar. With hundreds of millions of users and growth at an astronomical rate, the Guilt Complex is rearing it’s ugly head. Keep Reading: 4 Should and Should Not’s for Hospital Social Media Marketing
It’s no secret that Social Media is here and here to stay. Hospitals face unique challenges and risks when it comes to social media, mostly having to do with privacy control and potential HIPPA violations. Social media outlets are where a very... Keep Reading: Practical Social Media Marketing Ideas for Hospitals
Exactly two months ago FirstTracks launched the new e-commerce site for 2Toms. The new website featured design and programming updates that have created a hub of active sports enthusiast’s information integrated with relevant product offerings.... Keep Reading: 2Toms Sales Soar in First Two Months!
The way that online marketing is evolving these days, the tools and means for anyone to market online now exist. I was inspired this week after my regular visit with my family to our farm co-op in Stoddard NH. During the summer we visit the farm... Keep Reading: Social Marketing Ideas for NH Farmers
On the heels of a highly interesting Social Media Club of NH chat last night (held every Sunday at 9pm under the hashtag #SMCNHchat if you would like to participate or view the history of the discussion) I decided it was time to share some insight as... Keep Reading: Foursquare + NH Business = Success!
Last night was an exciting evening in the State of New Hampshire (Portsmouth to be more precise) as the first ever Social Media Club NH meeting was held. Roughly 170 people attended the event looking to connect, network and listen to the challenges... Keep Reading: Social Media Club NH Recap
BE GENUINE AND HONEST WITH YOURSELF AND YOUR CUSTOMERS We all want to sell more product and make more money, but when it comes to Social Media the most important thing to remember is that your primary goal is to connect with PEOPLE. Keep Reading: Social Spam = Less Customers
In my previous business life I lived in the world of manufacturing just as industries were moving to Asia. In my industry the manufacturing was first in the US, then Korea which had the right raw materials and labor costs, then in an instant it all... Keep Reading: Want to be the wet baby?
Is your online presence all about you? Though we are all fascinating creatures with a wealth of interests blah, blah, blah, the point is that yes, we are ALL interesting in one way or another but is that what people are looking for in their on-line... Keep Reading: Is it really all about you?
Can one person change a corporate giant? I’m sure that Heinz was well aware of the shortcomings of their individual ketchup packets. Who hasn’t complained about them? But now we, yes “We the People”, have the capability and... Keep Reading: The power to command attention
“Ten years ago, your marketing effectiveness was a function of the width of your wallet. Today, your marketing effectiveness is a function of the width of your brain.” – Brian Halligan CEO of Hubspot This is one of lines from... Keep Reading: Inbound Marketing Book Review