Is your online presence all about you? Though we are all fascinating creatures with a wealth of interests blah, blah, blah, the point is that yes, we are ALL interesting in one way or another but is that what people are looking for in their on-line searches?
I don’t think so.
People want information that means something to THEM. Start each day’s posting with “Why would anyone care about this?” Once you answer this simple question your writing topics move from the me, me, me to the you, you, you. I think there is a song lyric in here somewhere but I’m no Paul McCartney. Bring value to your on-line presence by focusing outside yourself. What’s the benefit? Here’s what’s in it for you, my hopefully interested reader.
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