How Voice Search is Changing SEO

Voice Search: The Next Wave of SEO

Voice-prompted searches continue to gain ground with the internet. Ever since voice- activated assistants such as Siri, Cortana, and Alexa came to be, searches performed by voice commands have surged. By 2020, it’s projected that voice search will... Keep Reading: Voice Search: The Next Wave of SEO

GDPR Security Requirements Update

GDPR Security Requirements – What You Need to Know for Your E-commerce Website

Getting Ready for GDPR Security Requirements An important new online security compliance deadline is coming up—the GDPR (General Data Protection Regulation). The FirstTracks Marketing development team has been researching GDPR security requirements... Keep Reading: GDPR Security Requirements – What You Need to Know for Your E-commerce Website

FirstTracks Marketing Year in Review 2017

Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

WOW what a year 2017 was, and what an amazing start the FirstTracks Marketing team is off to for 2018. We have been off to a fast a furious start this year, evidenced by the fact that it’s almost the end of February and I am just getting around... Keep Reading: Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

FirstTracks Marketing Is Now an Agency Partner with WP Engine!

Meet Our Official Hosting Partner It’s no secret we build a lot of WordPress websites here at FirstTracks. But once they’re built, they all need to live somewhere. There are lots of choices when it comes to hosting your website. If you... Keep Reading: FirstTracks Marketing Is Now an Agency Partner with WP Engine!

FirstTracks Wins Gold and Silver at Lamplighter Awards!

FirstTracks Marketing Group won two awards at the recent Lamplighter Awards held by NESHCO in Providence, RI. FirstTracks was among the 58 New England health care and advertising agencies recognized at the awards. We won a Gold for Best Website... Keep Reading: FirstTracks Wins Gold and Silver at Lamplighter Awards!

Remarketing Strategies for Online Businesses

FirstTracks Team is Growing

Our team and skill sets are growing & improving We finished 2016 by consolidating all company activities in our Concord, NH headquarters.  As our busy year drew to a close we began looking for new talent to match our strong growth. The changes... Keep Reading: FirstTracks Team is Growing

Responsive Website Design

Going Mobile, Make it Easy for Your Customers to Connect with You

Really That Important? Is having your website responsive for mobile devices really that important? Or is it just a nice-to-have bone-throwing exercise for your customers? While sitting by the fire this past weekend with a millennial professional,... Keep Reading: Going Mobile, Make it Easy for Your Customers to Connect with You

Thank You to all our Clients for an awesome 2014

FirstTracks Marketing: A Look Back at 2014 and Ahead to 2015

As December winds down and we get closer to Christmas and the new year, we wanted to take a moment to reflect on what was another exciting, challenging, and interesting year. We continued to grow as a team, had a few fun group outings, and enjoyed... Keep Reading: FirstTracks Marketing: A Look Back at 2014 and Ahead to 2015

FirstTracks Website Design Process

The Not-So-Easy Ease of WordPress Websites

I’ve managed three different WordPress websites in my marketing career, and now I get to play around in my fourth, the FirstTracks website. I’ve never built a website myself and I’ve always hired professionals. Each site was built for me... Keep Reading: The Not-So-Easy Ease of WordPress Websites

Philip Antonelli and Sarah Kossayda

Look Who’s Joined the FirstTracks Marketing Team!

So what’s a NH interactive marketing agency to do when confronted with the juggernaut that is the 21st century? You go find the expert talent that you and your clients not only need, but require. I love surrounding myself with talented... Keep Reading: Look Who’s Joined the FirstTracks Marketing Team!

FirstTracks Marketing Woocommerce Conversion Specialists

Making Ecommerce Sites Work Better With Woocommerce

This past August we were contacted by the Newton Massachusetts business, Curly Girl Designs. They were having some challenges with their current WordPress ecommerce solution powered by WP-Ecommerce and they were fed up with the poor performance and... Keep Reading: Making Ecommerce Sites Work Better With Woocommerce

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Inspiration & Ideas

Pinball Scoring Application Billing System

Pinball Wizards! Using WooCommerce Subscriptions to manage new pinball tracking technology.

Scorbit was looking to modernize the way pinball is played, scored, and tracked. Their platform consists of three parts: Smartphone app Scorbitron hardware that is hooked up to pinball machines Billing platform that controls access to the other... Keep Reading: Pinball Wizards! Using WooCommerce Subscriptions to manage new pinball tracking technology.

What has the FirstTracks Marketing Team been up to?

A Busy Summer for the FirstTracks Team!

2020 has been interesting and exciting for e-commerce marketers so far. The COVID-19 pandemic certainly has changed all our lives and brought many challenges for businesses. It’s forced all of us at FirstTracks, who are still working from home, to... Keep Reading: A Busy Summer for the FirstTracks Team!

Our Certifications

Verified WooCommerce WooExpert
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Bing Partner
FirstTracks Marketing is New England's First SharpSpring Gold Certified Partner
FirstTracks Marketing Certified MailChimp Partner
WP Engine Advanced Agency Partner
FirstTracks Marketing is a Call Rail Agency Partner