FirstTracks Marketing Certifications

Marketing Certifications: Sorting through the “fluff”

What Makes Marketing Certifications Standout? It seems like every software or platform today has its own certification or “degree” for its users to earn. But what does it mean for marketing companies that boast these certifications as credentials?... Keep Reading: Marketing Certifications: Sorting through the “fluff”

Marketing Automation PDF

Understanding The Language of Marketing Automation | A Free PDF

Download our free PDF for a thorough walk-through of modern automation terms, complete with explanations and examples. This guide will help you not only understand the components of marketing automation, but also will help you and your agency... Keep Reading: Understanding The Language of Marketing Automation | A Free PDF

Monitor Changes to your Marketing latform

SharpSpring Updates and Improvements

SharpSpring continues to evolve its automated marketing platform with significant updates and improvements. New GDPR-compliance tools and better functionality to Visual Workflow, Smart Mail, and social calendars are just the beginning. Don't miss out... Keep Reading: SharpSpring Updates and Improvements

Abandoned Cart Solutions

Get Smart with Abandoned Carts

Attention e-commerce merchants! If you’re not running abandoned cart emails for your online store, you’re leaving money on the table. Today’s consumers are busy, and the average abandoned cart rate for online shoppers is 70%. What are we talking... Keep Reading: Get Smart with Abandoned Carts

FirstTracks Marketing Year in Review 2017

Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

WOW what a year 2017 was, and what an amazing start the FirstTracks Marketing team is off to for 2018. We have been off to a fast a furious start this year, evidenced by the fact that it’s almost the end of February and I am just getting around... Keep Reading: Quick Look Back at FirstTracks Marketing 2017 & What’s on Tap for 2018

Hyo Silver Content Marketing Strategy

Content Marketing, Keyword Research Increases Traffic

As part of FirstTracks SEO and Content Marketing services we regularly analyze search patterns and keywords that bring new and returning visitors to our client’s websites. We research search volume on keyword variations and make content... Keep Reading: Content Marketing, Keyword Research Increases Traffic

Facebook Ads are Changing

Facebook Ads are Changing Again, What You Need to Know

Thursday 1/11/18 it was Announced that Facebook Ads will, yet again, update their algorithm. This isn’t anything new to businesses. Facebook has previously made it more difficult for companies to get their organic posts in front of an audience, but... Keep Reading: Facebook Ads are Changing Again, What You Need to Know

Holiday Gift Guide Hero

FirstTracks Holiday Gift Guide

Well, if your holiday shopping is complete—you probably don’t work at FirstTracks. But if you’re like many of us, you’re probably still searching for few great holiday gifts or (ahem!) maybe you still need to check off everyone on your... Keep Reading: FirstTracks Holiday Gift Guide

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Inspiration & Ideas

Pinball Scoring Application Billing System

Pinball Wizards! Using WooCommerce Subscriptions to manage new pinball tracking technology.

Scorbit was looking to modernize the way pinball is played, scored, and tracked. Their platform consists of three parts: Smartphone app Scorbitron hardware that is hooked up to pinball machines Billing platform that controls access to the other... Keep Reading: Pinball Wizards! Using WooCommerce Subscriptions to manage new pinball tracking technology.

What has the FirstTracks Marketing Team been up to?

A Busy Summer for the FirstTracks Team!

2020 has been interesting and exciting for e-commerce marketers so far. The COVID-19 pandemic certainly has changed all our lives and brought many challenges for businesses. It’s forced all of us at FirstTracks, who are still working from home, to... Keep Reading: A Busy Summer for the FirstTracks Team!

Our Certifications

Verified WooCommerce WooExpert
PartnerBadge
Bing Partner
FirstTracks Marketing is New England's First SharpSpring Gold Certified Partner
FirstTracks Marketing Certified MailChimp Partner
WP Engine Advanced Agency Partner
FirstTracks Marketing is a Call Rail Agency Partner