Why do we use WooCommerce?

FirstTracks Marketing are Gold Level WooExpertsWe have been developing websites using WordPress for well over 5 years and ecommerce solutions have always been somewhat of a challenge because there just wasn’t one “go to” solution that could do everything well. Then WooCommerce came on the scene and combined all the best of what we had seen in multiple platforms such as Magento, Vurtuemart, and other WordPress ecommerce extensions like Shopp and WP-Ecommerce. WooCommerce has grown and matured and we have now built many successful installations that sell everything from fasting bread subscriptions to cute greeting cards to western style jewelry.

We have done so much WooCommerce development and customization that we are now an official GOLD WooExpert as well. This means that we have been personally vetted by WooThemes and they have reviewed our work and approved our inclusion with their short list of developers who specialize in their ecommerce technology.

So what exactly makes WooCommerce so excellent?

  1. Stability: WooCommerce now powers 42% of all ecommerce websites
  2. Extensions: make it easy for you to ship, track and manage your orders
  3. Reporting: Easy to use reporting dashboard makes it easy to track and analyze sales
  4. Integrations: allow you to sell courses, book appointments, or even sell event tickets
  5. Mobile Friendly: Plays well with other plugins and themes fully responsive out of the box
  6. Experience: View our full catalog of woocommerce website samples

FirstTracks has built custom ecommerce solutions for all types of businesses using WooCommerce, click through some of the examples below to see how we solved their online sales challenges using WooCommerce:

Reliable Code Source

Woocommerce is ReliableWe work with WooCommerce because it’s built by WooThemes. The marriage between the two is natural and the results are stunning. WooThemes is one of the leading theme and plugin providers for WordPress and incorporates extremely reliable and well written code. They also continue to expand and evolve, which is critical in this fast paced market. Having that reliable base gives everyone piece of mind and makes customizations and support of your ecommerce website simple and easy. We use WooThemes flagship theme Canvas as a base for many of our WordPress website theme designs.

Payment Gateways

Woocommerce Payment OptionsYou want to sell your products online but to do that you obviously need to be able to accept payment for your products. WooCommerce has you covered. There are over 100 payment gateways available for WooCommerce. All the major players such as Authorize.net, Stripe, PayPal, FirstData, and Amazon are covered. There are also multiple gateways that service international purchases as well. We have never had a problem finding a suitable payment solution for any of our client websites. If you want to sell online there will be a payment gateway provider that will work with your business.

Extension Options

Woocommerce ExtensionsWooCommerce is built on the developer friendly and flexible Rest API. This has resulted in an absolute explosion of add on extensions for WooCommerce that allow you to add all sorts of exciting functionality. We have built and configured sites that have bulk ordering components, online membership solutions and even event ticket purchasing solutions that are all powered by great base extensions available for WooCommerce. If you have something unique you want to sell online there is probably an extension to make that possible.

Community Support

Woocommerce SupportWooThemes and WooCommerce are all about community. The support that community provides is second to none. Online video walkthroughs, detailed online how to articles, full support forum and a support ticketing system for all their products is easily available. There are so many places where you can get themes and extensions but not many that offer the level of customer service and dedication that’s provided by the WooThemes community. We want our clients to have the best running and performing sites out there and it takes a skilled team of experts and a comprehensive community to make that happen.