Services
FirstTracks Marketing Group has the experienced staff and technical expertise to help you attain any marketing goal.
Our staff consists of all executive level professionals who have been working with and executing high-level professional marketing strategies and materials for over 20 years! We want to be your first-choice for all your out-sourced marketing needs.
Our service offerings are diverse in the sense that we can complete small job when needed, but we also have the ability to assist your organization with a complete strategic marketing plan that spans the gambit of mediums that will best communicate with your target audiences within your budget parameters.
Web Site Development & Interactive Marketing
We listen, we analyze, research competition and then offer a comprehensive and integrated program which includes site design, roadmap, timeline, search engine optimization, online public relations and advertising. From a simple borchure site to a complex content management system with integrated databases, we have the technical know-how and discipline to deliver an effective site that will meet your goals.
Strategic Branding & Marketing
Branding: we understand that a true brand campaign is about communications that inspire an emotional reaction from your target audience. It creates an image of what your brand represents as it evokes a positive emotional response. It is about developing a positive image in the media and beyond.
Marketing: Before we develop any sales tool (brochure, direct mail, advertisement, press release), we need to know what is your goal. From that point on, we research the market and develop a marketing plan which includes tactics, a timeline and a budget.
Collateral Materials
The First Tracks team clearly understands that the right sales tool is important to achieve and surpass the clients sales goal. Various materials are considered. They include…sales brochures, trade show booth, product packaging, direct mail messaging, or collateral posters and giveaways.
Public Relations
The key word for Public Relations is “Targeting.” With the decades of experience of our team, we have successfully achieved national and international exposure with newspapers, magazines, TV and radio. Combining our extensive PR research experience and editorial database software, we are easily able to pinpoint the right demographics for our clients year after year.
Package Design
With years of experience, the team’s Creative Director brings creative design and precision to the package designs developed for clients. Templating and design go hand in hand but are not always the ability of one designer. Our consumer and B2B package designs have been recognized as creative and flawless. Working with both USA and International vendors, no project has ever been returned for error – only for praise.